Vendor Information

Mountain Day 2026 Vendor Information

Saturday, October 10, 2026
Festival: 10:00 a.m. to 4:00 p.m.
Vendor setup begins: 7:30 a.m.
Downtown Buena Vista

Registered vendors may log in to Main Boothly to review their booth information and documents.

Vendor Map

The current map shows booth locations, parking, the vendor entrance, restrooms, Vendor Hospitality, and EMT services.

Minor adjustments may still be necessary. Please follow your final booth assignment, street markings, and event-staff instructions.

Setup

Enter only from 20th Street near Asunder Coffee and Glamour Hut.
Please know your booth number before arriving.
Unload promptly and move your vehicle before finishing setup whenever possible.
All vehicles must be off the festival streets by 9:30 a.m.
Do not move, trade, or expand your assigned space.
Keep storefronts, alleys, sidewalks, and emergency routes clear.

Parking

There is no vendor parking at VIA or along the closed festival streets.

Approved parking areas are marked on the map. Street parking is also available elsewhere in Buena Vista unless otherwise marked. Do not block driveways, hydrants, business entrances, or emergency routes.

Booth Requirements

Vendors provide their own tents, weights, tables, chairs, displays, supplies, payment equipment, and change.

All tents must be securely weighted. Stakes may not be driven into the pavement. Electricity is available only in select spaces and must be confirmed in advance.

Food vendors must upload and display all required permits, licenses, or exemption documentation.

Festival Hours and Load-Out

Vehicles may not enter the festival area during public hours, even if a vendor sells out early.

At 4:00 p.m., begin packing your booth. Please pack completely before retrieving your vehicle whenever possible. Vehicles may enter only after Police or event staff confirm that the streets are clear and officially reopen them.

Near closing, please direct remaining guests toward downtown businesses or Magnolia Square.

Emergencies and Weather

For a life-threatening emergency, call 911 and provide your booth number and nearest intersection. EMT services and incident command will be located near Magnolia Square.

Mountain Day is rain or shine. If dangerous weather or another emergency occurs, follow instructions from Police, Fire, EMS, and event staff. A tent is not a safe severe-weather shelter.

Additional emergency-alert and severe-weather information will be added after final approval by the City and public-safety team.

Questions

Jen will be available at Asunder Coffee from 12:00 to 1:00 p.m. Monday, September 28, through Wednesday, September 30.

You may also call or text 540-458-1872 or email contact@mainstreetbuenavista.org. Messages are checked and answered daily or in a timely manner.

We are grateful that you are joining us for Mountain Day!

Vendor Agreement

Vendor Registration 2026

We are very excited to roll out a new registration system for our vendors this year!

With the tremendous growth of the Mountain Day Festival, Main Street BV and its partners have developed new software to assist in the application process. To apply as a vendor, go to mainboothly.com where you will be asked to do the following:

Create a vendor profile
Pick your own booth location
Upload any pertinent licensing (Food Vendors only)
Pay your fee online through PayPal

Spaces are priced according to their location and/or vendor type, and are first-come, first-served.

If you have any difficulty with this application process or need help completing it, please contact us at 540-458-1872 or email us at contact@mainstreetbuenavista.org, and we will be happy to walk you through it or answer your questions. We are anxious to help our wonderful vendors transition to this new system as smoothly as possible!

General Vendor Information

Mountain Day will be held on Saturday, October 10th 2026, from 10:00 AM to 4:00 PM. It is a rain or shine event!

Mountain Day is an annual downtown festival held in the beautiful mountain town of Buena Vista, Virginia. A regional tradition, Mountain Day brings thousands of people to enjoy.

Mountain Day 2026 takes place in downtown Buena Vista on Magnolia Avenue between 20th and 23rd Streets. There are large parking areas within close proximity to the event, offering a convenient location for vendors and customers to access vehicles. The event is rain or shine.

The registration Deadline is September 26th, 2026!

All event terms & conditions are found below:

Focus:
Mountain Day focuses on arts, crafts, music, and folkways. We encourage vendors to sell primarily handmade items. The Mountain Day Committee reserves the right to decline any food vendor application not compatible with the objectives of the event. The event also includes informational and nonprofit booths.

Fees:

Prices range from $55-$130 based on location and vendor type. Fees offset the cost of promotion, marketing, restrooms, and music.

The Mountain Day Committee reserves the right to reject any vendor applications not consistent with the community and artistic spirit of the event.

Vendor types:

Regular Merchandise Vendor:

For-profit business vendors selling or providing information on goods or services for sale. This includes vendors selling pre-packaged food products.

Nonprofit Vendor:

Nonprofit vendors selling goods or services, or providing information.

Food Vendor:

Virginia State Law requires that food vendors MUST have permanent or Health Department licensure OR a Temporary Food Event (TFE) permit from the Health Department and post it where readily observable. Those who have not obtained this temporary food permit should contact the Rockbridge-Buena Vista-Lexington Health Department (540-463-3185, ext. 4) for food permit information.

Applications:
All applications should be made online at mainboothly.com. Application, booth selection, and payment will all be made through this site.

Any applicants who need help applying can call Main Street Buena Vista at 540-458-1872 or email us at contact@mainstreetbuenavista.org.

Spaces:
Space size is 10x10 on the street, or approximately twice that (10x20) for food vendors. As with previous years, there will be some space between each vendor stall. You may bring a canopy 10x10 or smaller. Spaces are chosen by the vendor in the application process on a first-come, first-served basis. All vendors are responsible for setting up their own booths, tents, displays, etc. All vendors are responsible for providing their own tables, chairs, canopies, displays, money for change and other supplies as needed. Select spaces will have electricity available. You might also consider bringing your own lunch and other refreshments.

Parking:
All vendors, demonstrators, and entertainers must park off of Magnolia Avenue. If you need handicapped parking, please let us know.

Sales Taxes:
Mountain Day sales are between the vendor and the buyer. Mountain Day is not responsible for the collection of Virginia sales tax; that will be the responsibility of the vendor.

Liability:
Mountain Day accepts no responsibility for liability for injury to any vendor or any employee or agent of any vendor while in attendance. Also, Mountain Day accepts no responsibility for the loss or damage of property of any vendor or that of any employee or agent.

Refunds:
No refunds are available for vendor cancellations. There will be no refund of vendor fees if the Mountain Day Committee is forced to cancel the event due to severe weather. The event is rain or shine.

Hours and setup:

Hours of the festival are 10:00 to 4:00 on Saturday, October 10th. Set-up opens at 7:00 a.m. The street will close and all vehicles must be out of the street by 9:30 AM (though you can continue to set up your booth). Festival goers will be browsing by this point. Vendors are expected to remain open until the end of the festival. No vehicles will be permitted into the closed street until 4:00 PM.

For more information, email Main Street Buena Vista at contact@mainstreetbuenavista.org or call 540-458-1872. (Please leave a detailed message and we will get back to you as soon as possible.)